The advancement of technologies makes it easier and more convenient to establish and maintain a website through content management system (CMS). Out of all the CMSs, one has been carved out as having the most users to its credit and that is WordPress. Some of the benefits of WordPress include flexibility, easy-to-use GUI and the numerous options it avails to assist over 40% of internet based sites. As a WordPress user, you can be a blogger, a business person, or even a developer and WordPress can meet all those needs of the users in building their website. That is why in this article we will be aiming to briefly discuss ten major benefits of using WordPress as a CMS.
10 Compelling Reasons Why WordPress is the Ultimate Content Management System
1) Open Source and Free to Use
Although WordPress is now the most popular blog building tool on the internet, it has the following great features. This mean that practically any person can download the software, as well as install and alter it without limitations. It also helps that WordPress is open source, and that its community can further enhance it by adding more features and squashing some of the announced bugs. What this boils down to for users is an inexpensive way to construct websites and an inexhaustibly expanding system to which everyone has access.
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2) User-Friendly Interface
Yet, WordPress is especially popular among novices as the platform’s main advantage is its simplicity. Word press is unique because while other CMS’s allow you to build content, they often need a programmer to design it and run it. Unlike complex Content Management Systems, the intuitive drag and drop dashboard divides work into neat segments: content, media and themes where users can easily find and edit pages, insert images, videos, changing thematic sections with a mere click, and other operations regarding the website. The interface of the platform is very simple so there is no need for excessive efforts to manage your website.
3) Flexible and Scalable
WordPress, in particular, can be made the most of, based on how flexible and easily scalable the platform is. This is one of the biggest benefits of WordPress, no matter how big or small your website is WordPress can handle it. In the platform, the users can avail any desired theme and templates of their choice, which can be easily modified according to the requirements of a website. Moreover, WordPress is scalable for your site as your expand your site you can add more pages, content and make it as functional with out compromising on the speed. The platform caters for your requirements and it guarantees that your website is capable of growing with your company.
4) Extensive Plugin Ecosystem
WordPress has plugin one of the largest plugin bases, with over 58,000 plugins currently listed in the WordPress Plugin Directory. These plugins enable users to incorporate addition features, functions, and improvements on the websites. With SEO, social media integration, security, and eCommerce options, there’s most likely a plugin for any requirement. If you need to optimise your site speed, add e.g. a contact form, or apply pro-tools analytics you will not need any coding to do it with WordPress plugins.
5) SEO-Friendly Features
WordPress is known to be an SEO-Friendly platform by default and comes packaged with several features that give website SEO benefits. For example, WordPress enables users to customize clean urls, optimize the images they use and create metadata on posts and pages. Furthermore, other related SEO add-ons include; Yoast SEO and All in One SEO Pack through which one can easily enhance the probability of the site’s content to be indexed by the search engines. From these tools, you are able to generate SEO friendly titles, descriptions and keywords to make your website appear highly on search engine such as Google.
6) Strong Security Features
Web security is of great importance to site owners and WordPress knows this too well. The platform maintains frequent software updates to correct such issues and to enhance their security. WordPress also has security plugins as Wordfence and Sucuri which help in availing protection from hackers and various malicious attacks. Also, such site features as two-factor authentication, SSL certificate integration and regular backups prove that WordPress has taken measures to guarantee that your website’s data is safe. The large community also participates in ensuring they bring out any perceived insecurity threats which is core in ensuring security within the platform.
7) Mobile Responsive Design
For today’s generation, having better mobile responsiveness is a key factor that should be implemented on he website. WordPress themes are optimized to be used on desktops, tablet or mobiles because it is a responsive based design. Now, people access the web via their handheld devices at least 60 percent of the time, which means your website has to be mobile friendly to make the user happy and to rank well on the internet. WordPress also allows you to design a gorgeous site that is fully functional no matter what device a user has, thus reaching even more people.
8) Large Community Support
WordPress has one of the largest, most vibrant communities that make for the success of the platform. The WordPress community is very large, in fact has millions of users, developers, designers and contributors across the globe that offer assistance, information and/or guidance to anyone who employs the platform. Regardless of whether you need to solve a technical problem, find inspiration for design or follow a tutorial, the community is helpful. Everyone uses WordPress forums, blogs, social media groups, and third-party websites to discuss and answer common issues present frequently and get help as and when one needs it.
9) Multi-Language Capabilities
It also fulfills the need of the website owners to create the sites in multiple languages since WordPress integrates this feature easily. There are integrated WPML (WordPress Multilingual Plugin or others) that allow users to translate content into multiple languages and show content to the user according to his IP or preferred language. This opens up an opportunity to break into new markets, capture more audiences and enhance the standards of handling users that are fluent in other languages. Having an multilingual website could proved to be beneficial because it makes you more believable thus enhancing brand awareness in different countries.
10) Integration with Third-Party Tools
With what WordPress integrates with an almost infinite list of additional third-party tools and services, WordPress is even more potent. Whether you wish to track visitors using Google Analytics or a newsletter using MailChimp or even setting up an online shop using WooComerce, wordpress has plugins and even cores features which makes this very easy to setup. Moreover, WordPress allow the integration of payment gateway, social accounts, cloud services and this makes WordPress more customizable to different business requirements.
Conclusion
WordPress is now the popular platform for individuals, bloggers and business entities due to the following amazing features or benefits. Since it is an open source software, easy to use, flexible and can scale up to the complex level, it is suitable for all classes of users. WordPress offers an abundance of plugin choices, is SEO portrayed, has outstanding security arrangements and is backed by a colossal supportive community, so WordPress contains everything you require to construct and organize a website of success. For those who are just starting from a small local company and those who own a big international corporation, WordPress is an effective and cheap tool to create and develop web presence.
When thinking about creating or redesigning a website, WordPress is surely one of the most important contenders for such a decision. Selecting plugins, and themes and integrating your website will make it professional, secure and high performance according to your needs. Well, this makes WordPress the ultimate CMS platform for those who want a simple to use platform that has it all. Moreover, using WordPress development services ensures the website is well developed to provide the best quality results.